If you are a local business owner, and you are not using Google My Business, then you are missing out on an extremely valuable opportunity to reach customers in your local area. If you have yet to hear, Google has streamlined all of their local business directory services into a comprehensive platform that makes local customer marketing easier and more effective.
Moving forward, the Google My Business pages will have a key role in determining the way that local businesses rank in search results. However, if you are still new to the game, you may want more information regarding what this platform is and why you should be using it.
Explanation of Google My Business for a Rent Workspace User
Essentially, Google My Business makes it simple for businesses to share various information with their customers. It minimizes the need to maintain a number of different dashboards, combining the “discoverability” functions offered by Google Maps and Search, the interactive and social functions of Google Place and the local listing features of Google Places, into a simple to use and manage platform.
Google My Business also provides analytical insights to where your reviews originate, the number of visitors and can pull statistics from Google Analytics. With these new enhancements, your business now has more opportunity than ever before to optimize the listings to help them rank higher in the search results.
How to Optimize Your Results with Google My Business for Your Rent Workspace
Google My Business is not just another one (of the already too many) social media platforms. The dynamic search algorithm is changing all the time and is becoming more and more critical to keep up to date with all the adjustments that are being made. The most recent release from Google was the unofficially named “Pigeon” algorithm that is targeting local search results. The way you rank can be impacted significantly by your Google My Business page.